The Answer Guy Online

Providing information to unwitting victims on a "don't-need-to-know" basis since 1974.

Tuesday, August 03, 2004

Bought And Paid For

No, not another rant about President Bush; at least, not yet.

Instead, I'm going to share this amusing story from the world of NASCAR.

In case you're too lazy to read the link, a NASCAR driver who includes Pepsi among his sponsors got into hot water (specifically, a $10,000 fine) because he blocked some NASCAR-sanctioned product placement for Powerade, a Coca-Cola product with a sign for Lowe's, another one of his sponsors.

NASCAR is perhaps the ultimate embodiment of a vulgar, crass commercial event where everything's for sale.

I kind of enjoy it when the sport is tripping over itself because it collectively signed too many deals that conflict with each other.

And if Major League Baseball knows what's good for it, it will resist moves like using the bases to promote some new movie.

Another Thought: Something tells me Pepsi reiumbursed Johnson for the amount of the fine.


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